Amplifying the Post-Purchase Experience With Malomo
As an e-commerce brand, it's essential to provide your customers with a seamless post-purchase experience. Customers expect updates and information regarding their orders, and the ability to track their packages in real time is no longer an added perk but a standard expectation. That's where Malomo comes in - a Shopify-certified app that takes post-purchase experience to the next level.
Let's explore some of the benefits of Malomo and how it can elevate your brand's post-purchase experience.
Elevate Your Brand's Image Through Order Tracking
Customers check their order status an average of 4.6 times per order, making order tracking one of the most visited pages across the entire customer experience. With Malomo, you can customize your order tracking page to match your brand's look and feel, providing your customers with a seamless and cohesive brand experience from start to finish.
But that's not all. Malomo also offers customer-centric order tracking insights, allowing you to see where your customers are in the order fulfillment process and their delivery timeline. This level of transparency creates trust with your customers and positions your brand as reliable and trustworthy.
Automated Communication for Seamless Shipping
Once your customer places an order, Malomo automates email and SMS notifications through partners like Klaviyo, Attentive, or Postscript to keep your customers informed throughout every step of the shipping experience. You no longer have to worry about manually sending shipping updates or providing tracking information. Malomo's integrations make the shipping process hassle-free, allowing you to focus on other aspects of your business.
Another significant benefit of Malomo's automated communication is the elimination of WISMO support tickets. "Where is my order?" (or WISMO) questions are often the majority of support tickets. With Malomo, your customers have the ability to track their orders on your website, reducing the need for customer support and improving the customer experience.
Engage with Customers Through Branded Tracking Pages
Branded tracking pages offer creative opportunities for post-purchase engagement. Malomo's customizable tracking pages allow you to cross-sell or up-sell during the time your customers are most engaged with your brand. For example, you can offer complementary products or accessories related to the purchased item, generating additional revenue and enhancing the customer experience.
Moreover, Malomo's personalized branded tracking pages improve customer satisfaction by showing the estimated delivery date and time, carrier information, and order status. This level of transparency and personalization further cements the customer's trust in your brand.
Transform Negative Shipping Experiences into Positive Ones
We all know that shipping delays can negatively impact customer satisfaction. However, with Malomo, you can mitigate negative experiences through proactive communication. Malomo's app sends personalized, timely notifications about delayed or stalled shipments, keeping your customers informed and reducing their frustration levels.
Additionally, Malomo's proactive communication turns customer complaints into loyalty. By keeping your customers informed and addressing their concerns promptly, you can improve their perception of your brand and generate repeat business.
Analyze Carrier Performance with Malomo
Understanding shipping and carrier performance is essential to optimize your shipping strategies and enhance the customer experience. Malomo's analytics provide you with deep insights into fulfillment, delivery, and carrier performance. With Malomo, you can identify which carriers are upholding service level agreements (SLAs) and which are not. This information allows you to optimize your carrier strategy and make informed decisions about your shipping processes.
Skylab Launch Packages to enable your Malomo Full Potential
Malomo is a Shopify certified app that allows growing brands to give their customers a premium post purchase experience through branded order tracking and analytics. That’s why Malomo has teamed up with Skylab to bring you a seeming integration experience through our custom Skylab launch packages exclusively for Malomo clients.
- Order confirmation + shipping confirmation + delivery confirmation
- All emails integrated into Klaviyo
- Custom website page tracker
- Custom email/SMS messages
Each launch package comes with key campaign and integration deliverables to enable perfect alignment with your app, marketing strategy and brand goals. Learn more about this launch package and other e-commerce growth solutions Skylab provides to companies like Akila Eyewear, Another Levell, Blind Barber, Bella Dahl, and Brazilian Blowout.
Conclusion
Malomo is an indispensable tool for ecommerce brands looking to elevate their post-purchase experience. From building brand image to seamless shipping and engagement with customers to analyzing carrier performance, Malomo provides a suite of features to improve customer satisfaction and drive revenue. Integrating Malomo into your ecommerce store will reduce support tickets, improve customer satisfaction, and position your brand as reliable and trustworthy.